Bluetooth allows information to be transmitted to mobile phones that are within rage of the transmitter and have Bluetooth set as discoverable.
Although it is possible to deliver Audio via this method the number of devices that support receiving audio is diminishing.
The number of devices that support receiving a text message using this technology is much higher. This can be useful to advise clients how they can access rich media content.
The number of phones that have Bluetooth turned on is also diminishing.
Latest generation smartphones can not receive audio and can only be made bluetooth discoverable for a few minutes at a time.
We are still able to deliver solutions using bluetooth technology but believe the venues and situations this would be viable at is limited.